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Logo Design Process
Below is the step-by-step of the logo design process from start to end.
Please carefully read through this to get an idea of what to expect and what information to provide to me. You can then submit the form below to kick the process off.
Have more questions? Please get in touch with me.
Please complete this form with as much detail as possible. If I need more information I'll give you a call to discuss options.
After I have a good indication of what you require, I'll send you an official quote.
Have a look at our logo design packages to select the best one for your needs.
When you're ready to move forward, simply accept the quote.
Once accepted, you’ll automatically receive an invoice via HNRY for the full project amount. Payment upfront secures your place in my schedule and officially kicks off the design process.
Because I allocate dedicated time to each project, payment is non-refundable. That said, you’ll have clear revision stages built into the process, so we’ll refine everything until it feels right for your business.
I will create 3 concept designs that best represent your business using the latest layout trends and years of experience. These will be sent to you to choose the one you prefer.
You'll give me your thoughts and corrections and I'll make those changes while guiding you through any pitfalls that may occur with suggestions you make. (rinse & repeat)
Your logo is approved, refined, and ready to lead your brand forward.
Because your invoice was finalised at the beginning of the project, there’s nothing further to pay. I’ll prepare your complete logo suite and deliver everything you need to launch with confidence.
Your Final Logo Package Includes:
- PNG (.png)
Perfect for websites and digital use. This format allows for transparent backgrounds, so your logo can sit cleanly over images, colours, or patterns. - JPEG (.jpg)
A universally supported image file. Ideal for everyday use across email signatures, social media, and general marketing materials. - PDF (.pdf)
A professional, shareable format that maintains quality across devices and systems. Great for print, signage, and sending to suppliers. - AI (.ai)
Your master vector file. This is the original Adobe Illustrator file, allowing your logo to be scaled to any size — from business cards to billboards — with zero loss of quality.
You’ll walk away with everything you need. No limitations. No pixelation. No stress.
Just a bold, professional identity that’s built to grow with your business.
Logo Design Request Form
FAQ
The most frequently asked questions about the logo design process.
Dot Design Studio's logos start at $239 for a custom design.
This can vary depending on the complexity of the design, and the number of changes made. We allow up to 5 revisions free of charge.
The timeframe for creating your logo primarily relies on the level of detail provided by you and the number of revisions needed.
Generally, we can wrap up the logo design in approximately two weeks, subject to your prompt feedback. If you need it even faster, we offer expedited processing for an extra fee.
Files emailed as high resolution .png, .jpeg, and the original .ai formats.
These formats will allow you to use your logo in a wide variety of applications such as web use, printing purposes, stationery, signage and clothing.
After complete payment, you will be granted with a non-exclusive, non-transferable license to use the final deliverables (like the website, logo, and graphic designs) for their intended purposes.
The more information you give me, the better the result.
I will send you a guide list of discovery questions. When you reply with your answers I will start your logo concept ideas.
Questions include:
- What your business is about
- Who your target market is
- The colours you want to be used in your logo
- Any particular font styles you like
- If your logo needs any icons or graphic symbols
- Analysis of other logo designs that you like
Have more questions? Get in touch with me.